Luke

Luke McChesney, Rivyl's Creative Director, leads with a distinctive vision that transforms concepts into compelling visual narratives. He masterfully guides his team of graphic designers, ensuring every piece of visual creative is not only unique and impactful but also seamlessly integrates with client copy and strategic goals. Luke thrives on the challenge of delving into new industries and draws inspiration from unexpected sources to craft truly original work. His passion for design extends beyond Rivyl; as a self-proclaimed fashion enthusiast with a love for collecting vintage t-shirts and jackets, he's brought his unique eye to projects for brands like Culture Kings and Atelier Luna. This blend of professional expertise and personal passion, honed over a decade in the music industry creating everything from tour posters to album art (and fronting two bands!), underpins his profound understanding of branding and its power to shape market perception.