Cresimo x Rivyl
Coffee with Cresimo is not about the caffeine kick, it’s about an intentional, personalized ritual. In a world that often forgets to stop, a well-made cup of coffee is a moment to be savoured. Cresimo coffeeware is a declaration that you choose to start and finish the day your way.
Cresimo wanted a more recognizable logo. One that felt timeless and intentional. They wanted it to be scalable yet simple enough for people to remember. It was time for their logo to evolve along with the brand positioning. So, many cups of coffee and a few discussion rounds later, we had locked down the logo that fit the brief. A bold, trusted workmark and a coffee cup icon with the letter “C” hidden in the swirls of the art. This icon is instantly recognizable – evoking the warm and trusted feeling that Cresimo wanted to be known for.
For Cresimo, it was more than coffeeware. It was a commitment to encourage everyday heroes to create their own personal coffee ritual and seize their day. So we designed every asset to convey a sense of intentionality, encouragement, and groundedness. Be it the pop of lime that accentuates the colour palette, the outlined icon suite that is both modern and practical, or the packaging that brings the brand to life.