Fit & Go Pets X Rivyl
More than just a doggy day care centre, Fit & Go Pets are looking to make their mark as the ultimate destination for holistic pet care in Miami, Florida.
When we condensed the brief for the Fit & Go Pets rebrand, we were left with 3 words:
“Disneyland for Dogs”
Every Disneyland needs it’s Mickey, so we created Rosie, a loveable mascot to become the centre of the Fit & Go world.
“Disneyland for Dogs”
Every Disneyland needs it’s Mickey, so we created Rosie, a loveable mascot to become the centre of the Fit & Go world.
The Fit & Go staff are always at the ready with their cameras, so we needed to create ways for simple candid snaps to slot into the visuals.
Fit & Go Pets is all about (you guessed it…) the Pets!! so we wanted them to be the voice of the brand. We created a bank of speech and thought bubbles to make sure our furry friends could do all the talking.
Our copy team got tails wagging with a clever play on words that stands proud as the new Fit & Go Pets tagline.
The re-brand needed to lend itself to merchandise opportunities. Our designers made sure there were patterns-a -plenty for owners and their pets to rock!
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our work
